・We are deeply conscious that our professional activities are closely linked to the benefit of the society and the public.

・We maintain our pride and credit as professionals.

・We do our best to gain trust of our clients and insurers we do business with.

・We act in good faith.

・We always strive for self-improvement.

・We are determined to contribute to the sound development of the insurance sector.

・We must comply with Insurance Business Act of Japan and other laws and regulations.

・We must give our clients an objective advice most matching their own situation by showing and explaining, in details with understandable words, insurance terms and conditions and its insurers’ profiles so that our clients have a chance to be able to select insurance products most fitted for their intention and purpose of the purchase of insurance.

・We must transmit, in good faith and in a professional manner, our clients’ requests and relevant underwriting information to insurers etc. as they are without our own subjective alterations etc. on them.

・We must keep confidential our clients’ personal information received from them, and must not disclose it to third parties or allow them to use it without our clients’ consent.

・We must not put ourselves in a position having conflict of interest with our clients.

・We must sincerely and speedily investigate and cope with any complaints from our clients.

・We must treat equally our clients with the same kinds of risks surrounding them, and deliver our service of the same quality to them even if the brokerage we earn differ among those clients’ accounts.

・We must avoid acting as an intermediary for the conclusion of insurance contracts which may violate the principles of insurance.

・We must prepare documents showing the types of services we provide to our clients and our financial information, and disclose them to our clients upon their request.

・We must perform our duties for our clients or insurers with professional skills, knowledge and caution.

・We must record in written, as much as possible, our talks, communication and meetings etc. with our clients and insurers.

・We must endeavor to collect, by eagerly persuading our clients to disclose or in other way, the essential facts and data which may exert much influence on whether or not certain insurance contracts are actually concluded.